At Kia Ora Digital, digital PR is how we turn brands into trusted, citable sources across Google and AI search. We win high-authority backlinks, editorial coverage, and brand mentions that lift rankings, drive more AI citations, and build branded demand.
Our US team shapes the kinds of stories journalists actually want to run, then lands them on the publications your customers and the search engines already rely on.
See where you rank and get your custom roadmap. No obligation.
Real brands we have grown with SEO and AI Search, across ecommerce, lead generation and local.
Backlinks are still among Google’s most powerful ranking signals, and brand mentions matter more every month for how AI systems pick which sources to cite.
Each editorial mention from a credible outlet adds to your authority, pushes your commercial pages up the rankings, and widens your visibility across both classic search and AI-driven answers.
Most link building chases sheer numbers. Digital PR chases authority and story. A single placement on the right publication can beat dozens of weak links, both in rankings and in lasting visibility.
A dedicated digital PR company builds campaigns that stack up over time. Coverage sends referral traffic right away, raises rankings in the months that follow, and keeps shaping how people and AI tools discover your brand.
That is why digital PR works hand in hand with our LLM Optimisation and Link Building services as one of the highest-leverage growth channels a modern brand can run.
We earn followed links from genuine editorial publications that search engines respect. Every placement is graded for authority, topical fit, and lasting SEO value, then reported clearly each month.
Our connections with journalists across national titles, trade press, and niche outlets get your story in front of the right people. We aim for placements your audience already reads and trusts.
Every campaign feeds the next one. Coverage deepens your topical authority, lifts rankings, and improves your odds of being cited in AI search results. It is the same approach that earned us recognition for Best Use of AI in Search at the APAC Awards 2026.
Free Growth Plan
See exactly which earned media placements and authority links will lift your brand visibility in Google and ChatGPT, and turn that coverage into a steady flow of leads and enquiries.
Tell us where to send it. No lock-in contracts, no obligation.
Your FREE Growth Plan is underway. Keep an eye on your inbox.
Book a Free Strategy CallEvery engagement is built to deliver measurable authority and growth.
• Campaign ideation and story development
• Data-led campaigns powered by research, surveys, and insights
• Journalist outreach and relationship management
• Reactive PR tied to news, trends, and seasonal moments
• Editorial placements on relevant, high-authority publications
• Monthly reporting on links, rankings, traffic, and AI citations
Our digital PR services rest on clear communication, transparency, and measurable results. We never lean on link farms, paid placements, or spray-and-pray outreach.
Every campaign begins with what only your business can offer, from proprietary data and customer insights to expert commentary that is genuinely worth covering. We shape those insights into stories journalists want to publish, pitch the right publications, and land coverage that builds lasting authority, rankings, and visibility.
We genuinely care about how our clients do. With 100+ eCommerce and service-based businesses behind us, we have delivered faster organic growth again and again in tough markets. View our case studies to see how we have helped businesses like yours reach standout results.
Our Process
A campaign-driven approach that earns tier-1 coverage, authority links and AI citations for your brand.
We benchmark your coverage, backlinks and share of voice against your closest competitors.
We build data-led story angles and campaign hooks journalists actually want to cover.
We pitch tier-1 media and earn coverage with authority links pointing back to your site.
We track links, brand mentions and AI citations, then double down on the campaigns that win.
“The traffic to our website increased by a whopping 65%, leading to a significant improvement in our transactions by 15%. Their innovative strategies helped us achieve a 22% increase in organic revenue.”
“Partnering with the team at Kia Ora has been an absolute game-changer for our organic growth. In just last month’s data alone, our non-branded search revenue is up over 41%. They execute a highly tailored strategy that delivers measurable revenue growth.”
“So happy with our results. Our organic web visitors more than doubled in 5 months, with sales coming through pages we run no paid advertising on. Always great to chat to Dan and Ben for extra inspiration.”
“They are metric-focused, which is really important to us as an eCommerce brand. We’ve seen consistent growth in organic traffic and revenue, and their team always ties activity back to measurable results.”
“Kia Ora Digital have been our SEO partner and the results have genuinely exceeded our expectations. From the start they took the time to understand our business and our products, then built a clear, considered strategy to match.”
“From the outset, they took the time to understand our brand, our audience, and our growth goals. Their approach is data-led, transparent, and performance-driven.”
“Dan and Ben helped with our small OSH consultants business here in New Zealand and the sales just keep coming! Well done and I will recommend them to other businesses looking to grow.”
“Partnering with Kia Ora Digital has been one of the best decisions we’ve made for our business.”
“Only 3 months in and they have already exceeded our expectations. Dan knows his stuff. We only wish we had chosen Kia Ora earlier instead of some of the other cowboys in the industry.”
“The traffic to our website increased by a whopping 65%, leading to a significant improvement in our transactions by 15%. Their innovative strategies helped us achieve a 22% increase in organic revenue.”
“Partnering with the team at Kia Ora has been an absolute game-changer for our organic growth. In just last month’s data alone, our non-branded search revenue is up over 41%. They execute a highly tailored strategy that delivers measurable revenue growth.”
“So happy with our results. Our organic web visitors more than doubled in 5 months, with sales coming through pages we run no paid advertising on. Always great to chat to Dan and Ben for extra inspiration.”
“They are metric-focused, which is really important to us as an eCommerce brand. We’ve seen consistent growth in organic traffic and revenue, and their team always ties activity back to measurable results.”
“Kia Ora Digital have been our SEO partner and the results have genuinely exceeded our expectations. From the start they took the time to understand our business and our products, then built a clear, considered strategy to match.”
“From the outset, they took the time to understand our brand, our audience, and our growth goals. Their approach is data-led, transparent, and performance-driven.”
“Dan and Ben helped with our small OSH consultants business here in New Zealand and the sales just keep coming! Well done and I will recommend them to other businesses looking to grow.”
“Partnering with Kia Ora Digital has been one of the best decisions we’ve made for our business.”
“Only 3 months in and they have already exceeded our expectations. Dan knows his stuff. We only wish we had chosen Kia Ora earlier instead of some of the other cowboys in the industry.”
eCommerce growth runs on visibility. The brands that win are the ones shoppers spot first.
Digital PR wins coverage, backlinks, and brand mentions that lift your products higher in search and send qualified traffic your way.
For eCommerce brands, that means:
• Higher rankings for category and product pages
• More referral traffic from trusted publications
• Stronger brand demand and repeat searches
We shape each campaign around your platform, whether Shopify, BigCommerce, Magento, or WooCommerce, lining PR up with your products, categories, and growth goals.
If your store is not earning coverage, it is handing visibility to the competitors who are.
Search is changing fast. AI tools like ChatGPT, Google AI Overviews, and Perplexity decide which sources to reference.
Digital PR helps your brand become one of those sources.
Editorial coverage improves your odds of being cited by:
• Building trust through high-authority mentions
• Establishing steady topical authority
• Signaling relevance to AI systems
If your brand is not getting mentioned, it is far less likely to be cited. Digital PR keeps your business visible wherever the next search decision gets made.
• Award-winning specialist team recognised for Best Use of AI in Search, APAC Awards 2026
• Performance-driven reporting with full transparency on placements, links, and results
• No long-term lock-in contracts
• Fully integrated with Technical SEO Audits, Link Building, LLM Optimisation, and Revenue Forecasting
Still have questions?
Or wondering whether digital PR is the right fit for you?
Digital PR is about earning online coverage, backlinks, and brand mentions from authoritative publications to lift your rankings and visibility in AI tools. Traditional PR leans more toward awareness across print and broadcast media.
Digital PR earns high-quality backlinks and brand mentions that build domain authority, lift rankings, and grow branded search demand over time.
Most link building chases volume. Digital PR earns coverage from real publications that search engines and AI systems trust.
Most campaigns secure placements within 30 to 45 days. Ranking and traffic gains usually follow within 2 to 3 months.
We work with eCommerce brands and service businesses across the United States, New Zealand, Australia, and the United Kingdom, with deep experience across the major eCommerce platforms.
We track placement volume, link quality, referral traffic, ranking gains, branded search growth, and AI-search citation visibility.
Both. Digital PR can run on its own, but the strongest results come when it is integrated with Technical SEO, Link Building, and LLM Optimisation.
Earn coverage in style and lifestyle media that builds fashion brand authority and high-value links.
Podcasts are a powerful marketing tool that can build a wider audience or following for your business.
Free Growth Plan
See exactly which earned media placements and authority links will lift your brand visibility in Google and ChatGPT, and turn that coverage into a steady flow of leads and enquiries.
Tell us where to send it. No lock-in contracts, no obligation.
Your FREE Growth Plan is underway. Keep an eye on your inbox.
Book a Free Strategy Call