Kia Ora Digital won Best Global Start-Up Agency at the Global Search Awards 2024, sponsored by TRIBE GLOBAL. The ceremony was held in Krakow, and directors Ben McIntyre and Simon Small accepted on behalf of the team.
This page is the judges' verdict and what sits behind it. For the night itself, read the announcement.
What the judges said
"Kia Ora Digital's team has demonstrated exceptional planning, execution, and results with their innovative strategies and tools. Their 4-month sprint methodology and Revenue Forecasting Tool have revolutionised SEO, delivering rapid and sustainable growth for their clients. The team's impressive growth and high client retention rate showcase their effectiveness and commitment to driving substantial business impact."
Why it matters
Two things are named directly in that comment, and both are the agency's own method rather than a single campaign result.
The 4-month sprint answers the problem Ben describes on stage: SEO strategies that run for years and ask a business to wait twelve months before seeing anything. A sprint is time-boxed and pointed at one outcome, organic revenue.
The Revenue Forecasting Tool is what makes the sprint targetable, by putting a dollar figure on a keyword at its current position and at every position above it. Ben demonstrates it live, on the keyword "suitcase", in Quantifying SEO ROI with Organic Revenue Forecasting. The productised version is revenue forecasting.
The same tool is named again in the APAC Search Awards 2024 comment, and cited as the opening reason for the 2025 win.
