Shopify SEO

Grow your Revenue with Shopify SEO

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5.0 on Google 300+ Businesses Grown
300+Clients
4+Years
5+Global Awards

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300+Clients
4+Years
5+Global Awards

Ecommerce Case Studies

Real ecommerce brands we have grown with SEO and AI Search, from Shopify stores to national retailers.

Get Your Shopify Store Ranking and Selling

Grow Your Sales & Revenue

Award-winning Team

Innovative Approach

Free Growth Plan

Claim your FREE Shopify Growth Plan

See exactly how to get your Shopify store found on Google and recommended by ChatGPT, with a prioritized roadmap to more traffic, more orders, and more sales.

  • In-depth SEO + AI Search audit
  • Competitor & prompt-visibility analysis
  • Your custom roadmap to traffic, leads and revenue
Best Use of AI in Search 2026 (APAC Search Awards), Best Use of Search — Health 2025 (APAC Search Awards), Best Global Start-Up Agency 2024 (Global Search Awards)

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Our SEO Services

Here’s what we’ll do for you

Shopify ecommerce
What You Can Expect from Our Team

When you need SEO for your Shopify store, talk to our team of specialists. Our technical SEO services for Shopify include:

  • Migrating your existing website to the Shopify platform
  • Running a Shopify store audit to surface issues and opportunities to improve
  • Writing optimised SEO content for your product pages and blog
  • Removing any duplicate content
  • Improving navigation and adding internal links to key pages across your site
  • Recommending and optimising plugins that fit your store
  • Optimising product images for faster load times
  • Integration with Google Analytics

We’ll also make sure your site is optimised for a seamless user experience and reliable functionality. Say Kia Ora and ask us how we can level up your store today.

SEO GROWTH
Shopify Speed Optimisation

Our Shopify speed optimisation services are built to improve both user experience and SEO:

  • Improved user experience: We make sure your website loads fast, giving visitors a smooth browsing experience that lifts engagement and conversion rates.
  • Stronger SEO: By speeding up your site, we help it climb the search results, increasing visibility and pulling in more organic traffic.
  • Higher conversion rates: A fast-loading site keeps shoppers engaged, lowers bounce rates, and can translate into more sales.

To learn more about our Shopify optimisation services, get in touch with us today to get started.

Our Process

SEO for Shopify Stores

Our Process

How we grow Shopify stores

A proven process built for Shopify, from technical foundations to collections that rank and convert.

  1. 01

    Shopify Store Audit

    We audit your theme, apps, site speed, and indexing to find exactly what is holding your store back.

  2. 02

    Keyword and Collection Strategy

    We map high-intent product and collection keywords to the pages that will win them.

  3. 03

    On-Page and Technical Optimization

    We optimize collections, product pages, and structured data so Google and ChatGPT understand what you sell.

  4. 04

    Content, Links, and Growth

    We build authority with content and links, then report on the rankings, traffic, and revenue that follow.

Recommended by category leaders

“The traffic to our website increased by a whopping 65%, leading to a significant improvement in our transactions by 15%. Their innovative strategies helped us achieve a 22% increase in organic revenue.”

“Partnering with the team at Kia Ora has been an absolute game-changer for our organic growth. In just last month’s data alone, our non-branded search revenue is up over 41%. They execute a highly tailored strategy that delivers measurable revenue growth.”

“So happy with our results. Our organic web visitors more than doubled in 5 months, with sales coming through pages we run no paid advertising on. Always great to chat to Dan and Ben for extra inspiration.”

“They are metric-focused, which is really important to us as an eCommerce brand. We’ve seen consistent growth in organic traffic and revenue, and their team always ties activity back to measurable results.”

“Kia Ora Digital have been our SEO partner and the results have genuinely exceeded our expectations. From the start they took the time to understand our business and our products, then built a clear, considered strategy to match.”

“From the outset, they took the time to understand our brand, our audience, and our growth goals. Their approach is data-led, transparent, and performance-driven.”

“Dan and Ben helped with our small OSH consultants business here in New Zealand and the sales just keep coming! Well done and I will recommend them to other businesses looking to grow.”

“Partnering with Kia Ora Digital has been one of the best decisions we’ve made for our business.”

“Only 3 months in and they have already exceeded our expectations. Dan knows his stuff. We only wish we had chosen Kia Ora earlier instead of some of the other cowboys in the industry.”

E-Commerce Experts

We're Shopify Partners

E-Commerce Experts

About Kia Ora Digital

Our team is made up of professionals with a wide range of skills, including:

Frequently Asked Questions

Still have unanswered questions?
Or still wondering if Shopify SEO is right for you?

Kia Ora Digital specialises in running successful SEO programs for Shopify websites. Our SEO programs have consistently delivered:

  • Increased Organic Traffic: Through strategic keyword optimisation and high-quality content, we’ve helped Shopify businesses significantly grow their organic traffic. That means more potential customers find their websites through search engines, with no paid advertising required.
  • Higher Keyword Rankings: Our SEO strategies have lifted visibility for targeted keywords. Our clients’ websites show up higher when users search those specific terms, which brings more visitors and more potential sales.
  • Improved Conversion Rates: We don’t just focus on driving traffic; we focus on converting it into sales. By creating engaging, relevant content and a seamless user experience, we’ve seen substantial gains in conversion rates on our clients’ websites.
  • Stronger Online Presence: Through our work, businesses have ranked higher for competitive keywords, building visibility and credibility in their industries.
  • Sustainable Growth: SEO is a long-term play, and our programs are designed for sustainable growth. We’ve seen businesses keep improving their online performance long after our initial SEO work.

These wins show the power of well-executed SEO programs for Shopify websites. That said, every business is unique and results can vary. We tailor our strategies to your specific needs and goals to deliver the best possible outcomes.

Our team has a deep understanding of Shopify’s unique structure and the challenges it brings. Shopify uses its own coding language, Liquid, which can differ from traditional CMS platforms and create certain hurdles.

Here’s how we handle these areas:

  • SEO Features: Shopify has built-in SEO features, but using them well takes expertise. We know how to maximise these features so your website is optimised for search engines.
  • Liquid Templating Language: We’re fluent in Shopify’s Liquid code, which lets us customise your store’s theme for optimal SEO performance.
  • URL Structures: Shopify has specific URL structures that can’t be changed. We know how to work within those limits and still keep your URLs SEO-friendly.
  • Duplicate Content Issues: Shopify can sometimes generate duplicate content, which can hurt SEO. We know how to spot and resolve these issues before they affect your rankings.
  • Shopify Apps: There are plenty of Shopify apps for improving SEO. We have hands-on experience with them and can recommend and install the ones that will help your site the most.

We’ll run an in-depth analysis of your Shopify website’s technical SEO elements. These include:

  • Site Speed: A slow-loading site can hurt your search rankings and user experience. We’ll assess your site’s speed and recommend improvements where needed.
  • Mobile Responsiveness: With most web browsing now happening on mobile devices, your site has to be mobile-friendly. We’ll evaluate your site’s mobile responsiveness and suggest fixes if needed.
  • Crawlability: Search engines need to crawl your website effectively to index your content. We’ll review elements like your robots.txt file, XML sitemap, and more to make sure your site is easy to crawl.

Based on this thorough audit, we’ll give you a detailed report laying out our findings and recommendations for optimising each element. The goal is a Shopify website that’s technically sound and fully optimised for search performance.

Our approach to on-page SEO optimisation for Shopify websites is thorough and built to maximise both visibility and user engagement. Here’s how we do it:

  • Keyword Research: We start with careful keyword research, pinpointing the terms your potential customers actually search for. Those keywords are then worked strategically into your site’s content, meta tags, URLs, and image alt text.
  • Meta Tag Creation: Meta tags help search engines understand what your pages are about. We write compelling meta descriptions, title tags, and header tags that include your target keywords and encourage users to click through.
  • Image Alt Text Optimisation: Search engines can’t ‘see’ images, but they can read alt text. We make sure all your images have descriptive alt text with relevant keywords.
  • URL Structuring: A well-structured URL is easier for search engines to crawl and index. We keep your URLs clear, concise, and built around your target keywords.
  • Engaging Content Creation: Beyond the technical work, we focus on creating engaging, high-quality content. This helps with SEO and keeps visitors on your site longer, raising the odds of conversion.

In short, our approach to on-page SEO optimisation for Shopify websites blends technical and creative strategies, all aimed at boosting your site’s search performance while engaging your audience.

Absolutely. A strong SEO program has to include a solid content strategy. Our team will work with you to create engaging, SEO-friendly content that fits your brand and connects with your target audience.

We’ll get to know your brand, audience, and objectives, then build a tailored content strategy that spans blog posts, product descriptions, social media content, and more. This content won’t just be SEO-friendly; it will engage your audience, build trust, and drive conversions.

In short, content strategy and creation sit at the core of our SEO program so you get the best possible results.

While an exact forecast for traffic and sales or inquiries is tough given how dynamic SEO is, at Kia Ora Digital we can absolutely give you an educated estimate. That estimate draws on a number of factors, including:

  • Current Website Performance: We start by assessing how your website performs today, including existing traffic, conversion rates, keyword rankings, and more.
  • Market Trends: Understanding the trends in your industry and the behaviour of your target audience helps us anticipate shifts and growth opportunities.
  • Competitive Landscape: We also factor in your competition. Knowing who you’re up against and how they approach SEO helps us predict how changes might move your traffic and sales.
  • SEO Strategies: Based on the SEO strategies and tactics we propose, we can estimate their likely impact on your website’s performance.

Keep in mind these are estimates and actual results can vary. Still, they give you a useful benchmark for setting expectations and tracking progress once the SEO program begins.

If you’re looking to launch an online ecommerce store, you may be wondering about the difference between Shopify and Shopify Plus, and which fits your business better. Both integrate with POS systems, but there are some clear differences.

Shopify is ideal for small to medium businesses and solo operators, while Shopify Plus is a step up, built for larger organisations that handle millions of dollars in sales. The platform takes the best of Shopify and adds greater flexibility and customisation. It includes all the same features as Shopify, plus extra capabilities, integrations, and more.

With Shopify Plus, you can:

  • Manage up to 10 stores from one dashboard at once, including analytics, staff accounts, and automation tools
  • Customise the checkout experience with Script Editor (so you can adjust shipping methods, payment options, and customer fields)
  • Customise theme templates with the Liquid Editor (edit HTML or CSS)
  • View more detailed analytics, including sales stats, top-selling products, returning customer rate, and more
  • Unlimited staff accounts, with extra permission settings
  • Access to exclusive automation tools and plugins such as Launchpad and Shopify Flow. Launchpad automates scheduling for sales, new product releases, and restocking, while Shopify Flow automates emails and messaging for customer service, marketing, order management, and inventory tracking.
  • More API integrations with your other existing platforms
  • A wholesale channel or trade account where your customers can buy from you in bulk
  • Send invoices, track orders, and manage B2C and B2B all from one place
  • Launch Manager and Merchant Success Program with 24/7 support
  • International features, up to 20 languages instead of 5, and automatic currency selection based on your customer’s IP address.

If you’re still not sure which platform is best for your business, have a chat with our Shopify Plus experts here at Kia Ora today. Our Shopify speed optimisation experts will help set your business up for greater success.

Hiring a Shopify Plus Partner like Kia Ora Digital brings real advantages that can sharpen your ecommerce operations. Here’s how:

  • Advanced Platform Knowledge: As a Shopify Plus Partner, we know the platform and its capabilities inside out. That means we can manage and optimise your Shopify Plus store so it performs at its best.
  • Access to Latest Features: We’re among the first to learn about Shopify’s newest features and updates, and we can roll them out on your site to keep it current and competitive.
  • Priority Support: Our direct line to Shopify support lets us resolve issues or questions quickly. That saves you time and limits any disruption to your business.
  • Customisation and Scalability: Shopify Plus offers more customisation and scalability. As a partner, we help you use these features to build a unique, user-friendly shopping experience that scales with your business.
  • Strategic Advice: We share strategic advice drawn from deep experience with Shopify Plus, helping you make informed decisions that drive growth and success.

In short, hiring a Shopify Plus Partner like Kia Ora Digital helps you get the most from your ecommerce platform, from technical optimisation and advanced features to strategic guidance and priority support.

Kia Ora Digital is your trusted choice for Shopify SEO services thanks to our expertise, experience, and commitment to client success. As a certified Shopify partner, we have the latest tools and knowledge to optimise your Shopify store effectively.

Our team brings together SEO specialists, content creators, web developers, and strategists who work as one to deliver complete SEO solutions.

We use a complete strategy to improve the performance of Shopify Plus stores:

  • Shopify Plus Expertise: Drawing on deep experience with Shopify Plus, we put the advanced features of this high-end ecommerce solution to work optimising your online store.
  • SEO Optimisation: We apply advanced SEO strategies tailored for Shopify Plus stores. That includes optimising site structure, sharpening product page SEO, and rolling out effective content strategies to maximise visibility in search results.
  • Site Speed Optimisation: Knowing how much site speed matters for user experience and SEO, we offer Shopify speed optimisation services. We work to improve your site’s loading speed to lift user experience, boost SEO, and increase conversion rates.
  • Shopify Partner Benefits: As a Shopify partner, we have access to the latest tools, features, and best practices from Shopify. That lets us stay current and apply the most up-to-date optimisation techniques to your Shopify Plus store.
  • Tailored Strategies: Because every business is unique, we build customised strategies that align with your goals and target audience, so our work drives meaningful results for your Shopify Plus store.

Note that specific strategies and services may vary based on your business’s needs and objectives. For the most accurate picture, it’s best to contact our team directly.

Our Shopify speed optimisation services focus on several key areas:

  • Load Time Reduction: We use a range of techniques to cut your website’s load time, including optimising images, reducing server response time, and minimising render-blocking JavaScript and CSS in above-the-fold content.
  • Enhanced User Experience: By making sure your website loads fast, we deliver a smooth, enjoyable browsing experience that can lift engagement and keep visitors on your site longer.
  • SEO Boost: Site speed is a known ranking factor for Google. Faster sites tend to rank higher in search results, which means more visibility and more organic traffic.
  • Increased Conversion Rates: A fast-loading site lowers bounce rates and keeps users engaged, which can raise conversion rates. Studies show that even a one-second delay in page load can cost you conversions.
  • Mobile Optimisation: With mobile users on the rise, we make sure your Shopify store loads quickly on phones as well as desktops, for a consistent experience across every device.
  • Continuous Monitoring and Optimisation: We keep an eye on your site’s performance and make adjustments as needed to hold onto optimal load times, so your site stays fast and efficient.

Remember, every second counts when it comes to site speed. At Kia Ora Digital, we make those seconds count in your favour.

As a Shopify partner, we have direct access to the latest resources, tools, and updates from Shopify. That keeps us ahead of the curve and lets us apply the most current practices when optimising your Shopify store.

Yes. At Kia Ora Digital, we aim to deliver a positive ROI on your investment in our Shopify SEO services. By improving your site’s visibility in search, driving more organic traffic, and enhancing the user experience, we work to grow your sales and revenue.

That said, it’s worth remembering that SEO is a long-term strategy, and results may not be immediate.

Industries We’ve Worked With