Winner. Best Use of AI in Search, 2026 APAC Search Awards.
Recognised for AI-first SEO and Answer Engine Optimisation work that puts brands in front of customers wherever they search.
Your free Growth Plan shows where you rank in Google and ChatGPT, and how to win more donors.
Donors rarely search a charity by name. They search a cause, a region and a way to help, then give to whichever organisation answers that search credibly.
Charity search has two audiences with opposite intents: donors looking to give, and people looking for support. Pages trying to serve both at once serve neither well.
Our SEO and AI search work is measured on revenue. That means better qualified traffic, a stronger presence in the AI answers customers now read first, and a pipeline you can plan around.
Our team has run thousands of campaigns across dozens of sectors, from single-suburb trades to national retailers. You work with people who have already solved the problem in front of you.
Every campaign is built on KPIs we agree with you up front, so you always know what we are chasing and whether it is landing. Say Kia Ora and we will build a strategy around your business, your margins and the work you can actually take on.
Free Growth Plan
See exactly how you rank in Google and ChatGPT for the searches your supporters make, plus the roadmap to more enquiries and revenue.
Tell us where to send it. No lock-in contracts, no obligation.
Your FREE Growth Plan is underway. Keep an eye on your inbox.
Book a Free Strategy CallAI assistants now answer questions about which charities work on a given issue and how to check whether one is registered. Being cited requires transparent, well-structured content about programmes and outcomes.
Trust decides giving. Charities Services registration and clear statements of where money goes are what donors check, and the 33.33 percent donation tax credit is worth explaining, because many donors do not claim it.
At Kia Ora, we build search and AI visibility for charities and not-for-profits across:
The Google Ad Grant gives eligible organisations up to 10,000 dollars a month in search advertising, and it performs far better when the landing pages behind it already earn organic rankings.
Our SEO and AI search programmes help organisations reach donors and the people they serve across their communities.
We measure donations, volunteer signups and programme reach, backed by experience across competitive New Zealand not-for-profit markets. Ready to grow? Say Kia Ora.
Anything still unanswered? Or want a hand turning this into a plan?
Like any other organisation, charities can gain a great deal from SEO. As more people turn to online platforms for information, a strong online presence becomes essential for charities.
SEO improves your website’s visibility, making it easier for prospective donors, volunteers, and beneficiaries to find you. It also tends to deliver some of the best conversion rates many charities see.
SEO matters for nonprofits because it grows online visibility and brings more awareness to your cause. It supports donor acquisition by putting you in front of people during their research.
It is also a cost-effective marketing strategy, drawing organic traffic without ongoing ad costs. On top of that, SEO tools reveal how donors behave, helping you tailor your content more effectively.
Donors here usually search the cause rather than the organisation, and often add a region. Pages built around the cause, the communities you serve and where the money goes are what appear in those searches and in AI answers.
In a market this size, yes. Search volumes are modest, which means a small number of well-built pages can own a cause outright. The Google Ad Grant covers paid coverage alongside it, so the combined cost per donor stays low.
The grant gives eligible organisations up to 10,000 dollars a month in search ads, but requires a 5 percent click-through rate to stay active. Pages already earning organic traffic hit that threshold far more easily.
Yes. New Zealand donors can claim 33.33 percent back on donations over 5 dollars and many never do. Explaining it clearly increases both conversion and average gift size.
Yes, completely. A donor wants impact and transparency; someone seeking support wants eligibility and how to access it. One page trying to do both converts neither.
Free Growth Plan
See exactly how you rank in Google and ChatGPT for the searches your supporters make, plus the roadmap to more enquiries and revenue.
Tell us where to send it. No lock-in contracts, no obligation.
Your FREE Growth Plan is underway. Keep an eye on your inbox.
Book a Free Strategy Call
