At Kia Ora Digital, digital PR is how we turn brands into trusted, citable sources across Google and AI search. We win high-authority backlinks, editorial coverage, and brand mentions that lift rankings, drive more AI citations, and build branded demand.
Our US team shapes the kinds of stories journalists actually want to run, then lands them on the publications your customers and the search engines already rely on.
Doubled organic revenue YoY with no extra ad spend. In 4 months: +29% organic revenue, +67% sessions, +53% transactions, and multiple category pages ranking #1 nationally.
Backlinks are still among Google’s most powerful ranking signals, and brand mentions matter more every month for how AI systems pick which sources to cite.
Each editorial mention from a credible outlet adds to your authority, pushes your commercial pages up the rankings, and widens your visibility across both classic search and AI-driven answers.
Most link building chases sheer numbers. Digital PR chases authority and story. A single placement on the right publication can beat dozens of weak links, both in rankings and in lasting visibility.
A dedicated digital PR company builds campaigns that stack up over time. Coverage sends referral traffic right away, raises rankings in the months that follow, and keeps shaping how people and AI tools discover your brand.
That is why digital PR works hand in hand with our LLM Optimization and Link Building services as one of the highest-leverage growth channels a modern brand can run.
We earn followed links from genuine editorial publications that search engines respect. Every placement is graded for authority, topical fit, and lasting SEO value, then reported clearly each month.
Our connections with journalists across national titles, trade press, and niche outlets get your story in front of the right people. We aim for placements your audience already reads and trusts.
Every campaign feeds the next one. Coverage deepens your topical authority, lifts rankings, and improves your odds of being cited in AI search results. It is the same approach that earned us recognition for Best Use of AI in Search at the APAC Awards 2026.
Every engagement is built to deliver measurable authority and growth.
• Campaign ideation and story development
• Data-led campaigns powered by research, surveys, and insights
• Journalist outreach and relationship management
• Reactive PR tied to news, trends, and seasonal moments
• Editorial placements on relevant, high-authority publications
• Monthly reporting on links, rankings, traffic, and AI citations
Our digital PR services rest on clear communication, transparency, and measurable results. We never lean on link farms, paid placements, or spray-and-pray outreach.
Every campaign begins with what only your business can offer, from proprietary data and customer insights to expert commentary that is genuinely worth covering. We shape those insights into stories journalists want to publish, pitch the right publications, and land coverage that builds lasting authority, rankings, and visibility.
We genuinely care about how our clients do. With 100+ eCommerce and service-based businesses behind us, we have delivered faster organic growth again and again in tough markets. View our case studies to see how we have helped businesses like yours reach standout results.
eCommerce growth runs on visibility. The brands that win are the ones shoppers spot first.
Digital PR wins coverage, backlinks, and brand mentions that lift your products higher in search and send qualified traffic your way.
For eCommerce brands, that means:
• Higher rankings for category and product pages
• More referral traffic from trusted publications
• Stronger brand demand and repeat searches
We shape each campaign around your platform, whether Shopify, BigCommerce, Magento, or WooCommerce, lining PR up with your products, categories, and growth goals.
If your store is not earning coverage, it is handing visibility to the competitors who are.
Search is changing fast. AI tools like ChatGPT, Google AI Overviews, and Perplexity decide which sources to reference.
Digital PR helps your brand become one of those sources.
Editorial coverage improves your odds of being cited by:
• Building trust through high-authority mentions
• Establishing steady topical authority
• Signaling relevance to AI systems
If your brand is not getting mentioned, it is far less likely to be cited. Digital PR keeps your business visible wherever the next search decision gets made.
• Award-winning specialist team recognized for Best Use of AI in Search, APAC Awards 2026
• Performance-driven reporting with full transparency on placements, links, and results
• No long-term lock-in contracts
• Fully integrated with Technical SEO Audits, Link Building, LLM Optimization, and Revenue Forecasting
Still have questions?
Or wondering whether digital PR is the right fit for you?
Digital PR is about earning online coverage, backlinks, and brand mentions from authoritative publications to lift your rankings and visibility in AI tools. Traditional PR leans more toward awareness across print and broadcast media.
Digital PR earns high-quality backlinks and brand mentions that build domain authority, lift rankings, and grow branded search demand over time.
Most link building chases volume. Digital PR earns coverage from real publications that search engines and AI systems trust.
Most campaigns secure placements within 30 to 45 days. Ranking and traffic gains usually follow within 2 to 3 months.
We work with eCommerce brands and service businesses across the United States, New Zealand, Australia, and the United Kingdom, with deep experience across the major eCommerce platforms.
We track placement volume, link quality, referral traffic, ranking gains, branded search growth, and AI-search citation visibility.
Both. Digital PR can run on its own, but the strongest results come when it is integrated with Technical SEO, Link Building, and LLM Optimization.
Here at Kia Ora, we are experts in SEO for therapists and counselling professionals, helping them to reach their digital potential.
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